FACEGYM / Concession Designs

Scope: Design & 3D Visualisation

Design elements and product within the area reflect the style and vibe of FACEGYM. Gym meets luxurious - bold colours vs. neutrals, industrial natural materials - concrete and metal meet neon lights and yellow translucent resin. The interior feels high-end but energetic. Flexible storage unit can be rearranged to display different kinds of products. Inspired by vintage gym equipment, net metal boxes act as a functional and impactful product display. 

Members area connects different activities - it holds everything to make the members experience the best possible. It’s a bit darker in tones to create atmosphere of privacy and inclusiveness. Rhombus storage units with mirrors on the other side which allow to take a quick selfie to compare before & after results. Edges lit with LED strip lights indicate if the locker is free. Interactive workout stations for self service are equipped with mirrors that double up as screens and serve instructions for the enhanced workout. Black matt panelled wall facing the mirrors, create bold background for photos.

FaceGym is a world-first beauty work out, combining facial muscle stimulations, massage and bespoke products. FaceGym takes a training approach to beauty and health experiences – crafting face treatments to target the 40 facial muscles. We worked to connect the FaceGym brand identity with customer experience. 

Let's work together!

© 2024 by Kat Spiewak